Calendar module icon


View all calendars is the default. Choose Select a Calendar to view a specific calendar.

Select the arrows on either side of the current month to change the month.
January 23, 2019
6:00 PM - 7:30 PM
Oakland City Hall
1 Frank H. Ogawa Plaza, Hearing Room #4
Oakland, CA 94612
Facebook Twitter Email

Workshop: Impactful Retail Marketing

Wednesday, January 23, 2019

Start your retail business off right for 2019 by attending this workshop presented by the Alameda County Small Business Development Center.

Owning and operating a store remains one of the best opportunities. It much more than simply leasing a space, adding products you like and the consumers will magically flock to your store. Instead, it is primarily about understanding your local target audience and how to move product and manage staff.

The class is designed for anyone who is in the retailing business and/or interested in opening a retail store in Alameda County. The class covers all aspects of retailing best practices and real-world marketing.

Paula Mattisonsierra, Instructor
Paula Mattisonsierra is the Principal of Power Marketing SF located in the San Francisco Bay Area; which offers marketing and operations services. She has been a serial entrepreneur, "I have had great successes and had some failures; however, all of these experiences have prepared me to be a valuable asset to our Clients".